Ecommerce

Background & Challenges

This growing eCommerce brand, specializing in consumer goods like electronics, kitchen appliances, and home cleaning products, had built their online presence on Shopify. While their product range and customer base were expanding, their backend operations were falling behind.

To keep up, they had bolted on over 15 third-party apps—handling everything from inventory sync to customer communication. The result was a bloated, fragmented system that came with a hefty monthly price tag of nearly $3,500. Backend operations, including inventory tracking, purchasing, and order fulfillment, were still being managed manually across scattered Excel sheets, leading to:

Disconnected data and no centralized visibility
Inefficient inventory control and frequent stock mismatches
High operational costs from app overload
Difficulty in reporting and decision-making due to fragmented tools
Subpar customer experience due to delays and lack of coordination

They needed an integrated, cost-effective system that could grow with their business.

Solution

To eliminate inefficiencies and unify their operations, we implemented a comprehensive Odoo ERP system that replaced multiple apps and manual tools with a centralized, scalable solution.

Modules Implemented:

Website: Recreated their storefront within Odoo for better backend control and tighter integration with operations
Inventory: Enabled real-time stock tracking and automated reordering rules
Sales & Purchase: Streamlined order management, vendor tracking, and procurement planning
Delivery Management: Integrated with logistics workflows to ensure timely and traceable dispatches
Accounting: Consolidated financial reporting, tax compliance, and payment tracking
Marketing: Centralized customer engagement campaigns with automation

Key Integrations:

Shopify: For seamless sync of past and current orders before migration
Social Media & WhatsApp: To boost client communication and improve the shopping experience through automated order alerts, status updates, and promotional campaigns

The platform was designed with user-friendliness in mind to ease the shift from app-heavy Shopify workflows to a clean, unified environment. Training sessions were tailored to help their internal team adapt quickly.

Results & Impact

The transition to a centralized, automated system brought immediate and measurable benefits across departments.

Cost Savings

By eliminating over 15 third-party Shopify apps, the client cut down nearly $3,500 in monthly operational costs

Inventory Accuracy

The company can now track each vehicle’s status, monitor driver performance, and keep a close eye on fuel consumption and maintenance schedules.

Centralized Operations

With automated trip planning and real-time notifications, the response time to client requests was significantly reduced.

Improved Customer Experience

Built-in reporting tools gave management a clear picture of operational metrics, helping them make informed decisions and optimize resource allocation.

Better Decision-Making

The client-facing apps introduced a ride-hailing level of convenience while maintaining the structure and professionalism expected in corporate rentals.